Privacy Policy

Fuel and Tonic – Privacy Policy

Last Updated: 15/01/2026

Fuel and Tonic (“we”, “us”, “our”) is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, and share your personal information when you visit or make a purchase from our website (the “Site”).

This policy applies to all users of the Site and should be read alongside our Terms of Service and Returns & Refunds Policy.

 

1. Who We Are Fuel and Tonic is a brand owned by A to Beyond Holdings and operated by A to Beyond Ltd.

For the purposes of UK data protection law, A to Beyond Ltd is the “data controller” of your personal data.

 

2. Information We Collect When you visit or use our Site, we may collect the following types of personal information:

2.1 Information You Provide to Us

  • Name
  • Billing and delivery address
  • Email address
  • Phone number
  • Account login details (if you create an account)
  • Order details and purchase history
  • Communications with customer support

2.2 Payment Information All payments are processed securely by third-party payment providers via Shopify.
We do not store or have access to your full payment card details.

2.3 Automatically Collected Information

When you browse the Site, we may automatically collect:

  • IP address
  • Browser type and device information
  • Time zone
  • Pages viewed and interactions with the Site
  • Cookies and similar tracking technologies

 

3. How We Use Your Information We use your personal data to:

  • Process and fulfil orders
  • Manage your Shopify account (if applicable)
  • Communicate with you about orders, deliveries, or enquiries
  • Provide customer support
  • Improve our Site, products, and services
  • Detect and prevent fraud or misuse
  • Comply with legal and regulatory obligations

With your consent, we may also use your information to send marketing communications. You may opt out at any time.

 

4. Shopify & Third-Party Service Providers

4.1 Shopify Our online store is hosted on Shopify Inc., which provides the ecommerce platform that allows us to sell our products and Services.

Your data may be stored through Shopify’s data storage, databases, and general Shopify applications. Shopify stores your data on secure servers behind a firewall.

Shopify processes your personal data in accordance with its own privacy policy.

4.2 Other Third Parties We may share your data with trusted third-party service providers, including:

  • Payment processors
  • Delivery and fulfilment partners
  • IT and hosting providers
  • Analytics and marketing tools (e.g. email platforms)
  • Other A to Beyond brands

These providers only receive the information necessary to perform their services and are required to protect your data.

 

5. Legal Basis for Processing (UK GDPR) We process your personal data under the following legal bases:

  • Contractual necessity – to fulfil orders and provide Services
  • Legal obligation – to comply with tax, accounting, and regulatory requirements
  • Legitimate interests – to improve our business and protect against fraud
  • Consent – for marketing communications (where applicable)

 

6. Cookies We use cookies and similar technologies to improve your browsing experience, analyse site traffic, and personalise content.

For more information, please see our Cookie Policy.

 

7. Marketing Communications If you opt in to receive marketing communications:

  • We may contact you by email or other electronic means
  • You can unsubscribe at any time by clicking the link in our emails or contacting us

Transactional emails relating to orders or accounts will still be sent.

 

8. Data Retention We retain personal data only for as long as necessary to:

  • Fulfil the purposes outlined in this policy
  • Comply with legal, tax, and accounting requirements
  • Resolve disputes or enforce agreements

 

9. Your Data Protection Rights Under UK data protection law, you have the right to:

  • Access the personal data we hold about you
  • Request correction of inaccurate or incomplete data
  • Request deletion of your personal data
  • Object to or restrict processing
  • Request data portability
  • Withdraw consent at any time (where processing is based on consent)

To exercise your rights, please contact us using the details below.

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if you believe your data has been mishandled.

 

10. International Data Transfers Some of our service providers, including Shopify, may store or process data outside the UK.

Where this occurs, we ensure appropriate safeguards are in place to protect your personal data in accordance with UK GDPR.

 

11. Data Security We take reasonable technical and organisational measures to protect your personal data. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

 

12. Children’s Privacy Our Site is not intended for individuals under the age of 18. We do not knowingly collect personal data from children.

 

13. Changes to This Privacy Policy We may update this Privacy Policy from time to time to reflect legal, technical, or business changes. The latest version will always be available on our Site.

 

14. Contact Us If you have any questions about this Privacy Policy or how we handle your data, please contact:

Fuel and Tonic
A to Beyond Ltd
hello@fuelandtonic.com
Fuel and Tonic, C/O Elementary Studios, Blue Tower, MediaCityUK, Salford Quays, M50 2ST, UK.